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Press Releases

4/18/2013 - Branches - Substance Over Style

A small proportion of consumers indicate that branch appearance is most important according to a recent survey by SYNERGISTICS Research.


4/10/2013 - Prepaid Cards – Competition or Bridge to Checking?

A small proportion of consumers are already using prepaid cards in lieu of checking according to a recent survey by SYNERGISTICS Research.


3/12/2013 - Friends and Relatives Top the List of Sources Used for Making Investment Decisions

There is still a wide emphasis on receiving information from friends or relatives and financial professionals or advisors according to a recent survey by SYNERGISTICS Research.


2/27/2013 - Social Media Useful as Outreach to Small Businesses

One-fifth of business owners or executives have become fan, friend, or follower of a financial institution their company uses on social networks according to a recent survey by SYNERGISTICS Research.


2/20/2013 - Direct Banks are a Growing Competitive Force

Internet-only or direct banks are key competitors in today's financial market place according to a recent survey by SYNERGISTICS Research.


2/13/2013 - Consumers Would Switch Providers for PFM Services

The main financial institution has a competitive edge in providing PFM services to consumers according to a recent survey by SYNERGISTICS Research.


2/6/2013 - Branch Self-Service Terminals - The End of Tellers?

Consumers respond positively to self-service deposit terminals inside the branch according to a recent survey by SYNERGISTICS Research.


1/30/2013 - Combining credit card and debit card rewards a hit with consumers

Consumers respond positively to a combined rewards program for credit and debit cards, according to a recent survey by SYNERGISTICS Research.


1/23/2013 - Remote Deposit Service Poised for Take-Off with Small Businesses

There is a high level of awareness of both PC-based and mobile RDC, but usage of each is reported by a minority

according to a recent survey by SYNERGISTICS Research.


  1/15/2013 - Tablet Banking Taking Off

You see them everywhere these days... iPads, electronic tablets, and e-readers... and now they are making headway as online banking tools, according to a recent survey by SYNERGISTICS Research.


 11/8/2012 - P-to-P Payments on the Go

 A significant number of consumers, particularly younger consumers, have heard of mobile person-to-person (P-to-P or P2P) payments, but usage is currently limited, according to a recent survey by SYNERGISTICS Research.


8/8/2012 - Consumers are Ready for Smart Cards, Are You?

A significant majority of consumers would find a chip-enabled smart card to be an improvement over current credit cards, according to a recent survey by SYNERGISTICS Research.

 

8/2/2012 - FICO Scored Viewed as Fair Basis for Credit Decisions by Consumers

Decisions based on FICO scores are seen to be fair by a majority of those turned down for credit due to their score, according to a recent survey by SYNERGISTICS Research.

 

6/21/2012 - Debit Card Rewards Offer Fee Reveune Potential

There are opportunities for earning fee revenue from debit card reward programs, according to a recent survey by SYNERGISTICS Research.

 

5/15/2012 - Combined Credit and Debit Card Rewards - A Valuable Strategy

Consumers highly value a combined debit card and credit card reward program, according to a recent survey by SYNERGISTICS Research.

 

4/26/12 - Social Media Contribute to the Bottom Line

Social media are beginning to contribute to the bottom line of financial institutions that have a presence in these online, according to a recent survey by SYNERGISTICS Research.

 

3/28/12 - Getting Personal with Small Business Financial Relationships

Many small business owners have at least some of their household's financial accounts with the financial institution they use for business checking, according to a recent survey by SYNERGISTICS Research.

 

2/22/12 - Mobile Banking Accelerates

Adoption of mobile banking is reaching impressive levels, according to a recent survey by SYNERGISTICS Research.

 

1/23/12 - Usage of Prepaid Cards for Personal Spending has Doubled

Prepaid cards have grown in usage as a presonal spending card, according to a recent survey by SYNERGISTICS Research.

 

12/8/11 - Branches Still Figure Prominently in Gen Y Banking Activities

The branch and ATMs still account for a significant proportion of the banking activity conducted by Gen Y, according to a recent survey by SYNERGISTICS Research.

 

11/10/11 - A Majority of Small Businesses Have Debit Cards

Debit card ownership has reached a majority among small businesses, according to a recent survey by SYNERGISTICS Research.

 

10/24/11 - What is Mobile Payments?

Everyone is talking about mobile payments as the next best thing – but what does mobile payments emcompass?

 

9/26/11 - Buying Savings Dollars with Incentives

With their most important competitive weapon – interest rates – rendered virtually useless, providers are looking for strategies to help them compete for savings deposits. 

 

9/19/11- Mass Affluent Consumers Maintain Confidence in Financial Advisors

Increased confidence in financial advisors is reported in the wake of recent economic and market conditions by nearly four in ten mass affluent consumers who use them.

 

9/7/11- Back to School Opportunities for Banks Offering Student Loans 

More than one-third of underbanked mobile phone users reported that they are aware of mobile RDC.

 

8/8/11 - Consumers Willing to Pay to Avoid 'Nickel and Dime' Checking Fees?

Checking account holders express interest in paying a monthly fee for a checking account that would have no other fees.

 

7/11/11 - Consumers will Switch if Branches Close

More than four in ten say they would start using a different branch of their current financial institution.

 

6/20/11- Connecting with Cardholders via Social Networks

Cardholders are beginning to connect with card issuers via social networks.

 

5/9/11- Mobile Remote Deposit May Find Market Among Underbanked Consumers

More than one-third of underbanked mobile phone users reported that they are aware of mobile RDC.

 

4/4/11 - College Students Have not Abandoned Branches in Favor of Online Banking

Almost nine in ten college students report visiting branches for routine financial activities.

 

3/14/2011 - Small Business Mobile Banking Services on the Move

The usage of mobile phones by small business owners and executives is nearly universal.

 

2/24/11 - Dealers vs. Banks as Auto Loan Information Sources

Dealers top the list of preferred information sources when shopping for an automobile loan or lease.