2005

INSIGHTS INTO THE UNBANKED AND UNDER-BANKED (November 2005)

  • Checking and Credit Needs
  • Check-Cashing and Specialized Services
  • Expanding Relationships and Revenue Opportunities

A national telephone survey of 1,000 consumers age 18 or older with the following household income quotas: 450 -- less than $20K; 450 -- $20K-$40K; 100 -- more than $40K.

THE EVOLVING ONLINE BANKING AND BILL PAYMENT MARKET (November 2005)

  • Incentives and Value-Added Services
  • Provider Competition
  • Benefits and Barriers

A national Internet survey of 1,000 consumers age 18 or older.

FINANCIAL INSIGHTS:  STUDENTS AND RECENT GRADUATES  (September 2005)

  • Relationship Volatility
  • Checking, Savings, and Investments
  • Card Products

A national Internet survey of 1,500 students and recent graduates, including 750 students ages 17 to 27 and 750 recent (within the past seven years) college graduates ages 21 to 32.

MARKETING DEBIT CARDS --  THE NEW REALITY  (August 2005)

  • Changes in Consumer POS Behavior
  • Rewards and Enhancements
  • New Locations

A national telephone survey of 1,000 consumers age 18 or older, including 200 with household income of $100,000+.

CHANGING DEPOSIT RETENTION STRATEGIES IN A RECOVERING ECONOMY (June 2005)

  • Mney Market Accounts, CDs, Checking and Savings
  • The Impact of a Rising Rate Environment
  • Acquisition, Retention, and Relationship Building

A national telephone survey of 1,000 consumers age 18 or older with household income of $25,000+, including 200 with household income of $100,000+.

THE MARKET FOR SMALL BUSINESS DEBIT CARDS  (April 2005)

A national telephone survey of 600 small businesses with annual sales of $50K to $5M.  Industry classifications include manufacturing, wholesale trade, retail trade, and selected services. 

HISPANIC MARKET MONITOR 2004 (February 2005)

  • Product Profile and Targeted Services
  • Language and Cultural Strategies
  • Marketing and Delivery Channels 

A national telephone survey of 1,000 self-identified Hispanic consumers age 18 or older.

     


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