2004

EXPANDING SMALL BUSINESS CARD SERVICES (October 2004)

• Reward, Co-Branded, and Debit Cards
• Product and Brand Competition 
• Target Markets

National telephone survey of 600 small business owners/executives of small businesses with sales volume of $50K-$5M.  Industry categories include manufacturing, wholesale, retail, and selected services.

SELLING STRATEGIES FOR THE SMALL BUSINESS MARKET (March 2004)

• The Branch as a Sales Center
• Cross-Selling and Up-Selling
• Investments, Insurance, Treasury Management 
• Relationship Managers, Call Centers, the Internet

National telephone survey of 600 small business owners/executives of small businesses with sales volume of $100K-$10M.  Industry categories include manufacturing, wholesale, retail, and selected services.