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Direction Series  New From SYNERGISTICS!

Limited research budgets and escalating marketing costs are among the challenges facing mid-size and small banks in today’s increasingly competitive environment.  SYNERGISTICS new line of concise, action-oriented, market research reports are affordable and cover “real world” topics of immediate interest to any size organization.  Our reports go far beyond just data analysis and turn data into recommendations based on our opinion, experience, and perceptive insights.  The end product is an actionable strategic plan with practical solutions and realistic strategies to help you market competitive and profitable financial services.  Each document provides data analysis, graphics, and a strategic action plan and is priced at $495.

 

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Reports Available Now

October 2007
Evaluating Debit Card Reward Programs
Methodology: 1,000 interviews with consumers age 18 or older Price: $495.00
Publication: October 2007 Buy Online
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October 2007
Free Checking for Small Businesses
Methodology:

600 interviews with small businesses with annual sales of $50K to $50M in manufacturing, wholesale trade, retail trade, and selected service categories

Price: $495.00
Publication: October 2007 Buy Online
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October 2007
E-Mail: Service or Sales Tool?
Methodology: 1,033 interviews with consumers age 18 or older Price: $495.00
Publication: October 2007 Buy Online
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October 2007
Consumer Insights into Branch Appearance
Methodology:

2,003 interviews with consumers age 18 or older

Price: $495.00
Publication: October 2007 Buy Online
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June 2007
Relationship Rewards for Checking – Where’s the Payoff?
Methodology: 1,000 interviews with consumers age 18 or older Price: $495.00
Publication: June 2007 Buy Online
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June 2007
Branch Location Strategies – Consumer Insights
Methodology: 2,003 interviews with consumers age 18 or older Price: $495.00
Publication: June 2007 Buy Online
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June 2007
Leveraging Branches as Sales Centers
Methodology: 2,003 interviews with consumers age 18 or older Price: $495.00
Publication: June 2007 Buy Online
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June 2007
The Role of Small Business Relationship Managers
Methodology:

600 interviews with small business owners/executives of companies with annual sales of $100K to $10M in manufacturing, wholesale trade, retail trade, and selected service categories

Price: $495.00
Publication: June 2007 Buy Online
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